• Stephen Narsoo

One of the most important jobs in the future

One of the most important jobs of the future is soon becoming that of the product designer. Think of those professions in history that became instrumental to the functioning of communities. The flint stone maker, the blacksmith... A product designer is someone that understands what a product is and then figures out what is the best possible way to get this product to market. It involves the expert skill of defining a pricing model, pricing the products, testing pricing with potential customers, thinking of market positioning and then working with brand specialists and marketeers on the best way to enter into the market. It's probably one of the most important multi-disciplinary skills on any team.

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